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Indie Firms Face Stiff Marketing Headwinds

Added on April 2016 in Manage Your Practice
1 visitor like this article | Viewed 75 times | 0 comment

Summary: The advantages of owning an independent financial-advice firm — like more freedom and a shot at more money — don’t always extend to marketing.

 

7 Questions to Ask Yourself Before Starting a Blog

Added on April 2016 in Manage Your Practice
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Summary: The more challenging task is figuring out how to create a successful blog that people actually read and how to make an existing blog more efficient in terms of converting leads into sales.

Advisors, Let Go of Excel

Added on March 2016 in Manage Your Practice
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Summary: It is very difficult to provide advice without the right technology. Interestingly enough, according to the most recent Financial Planning Technology Survey, approximately 25% of the respondents were not using financial planning software. And, in the prior year survey, almost a third were not using planning software. So why the disconnect?

6 Absolutes Every Website Needs in 2016

Added on March 2016 in Manage Your Practice
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Summary: Yes, your website needs to have a great design with layout, graphics and photography and be responsive (so that it looks great on any device). But there are some absolutes for your site that need to be taken into account as well.

Advisors Practice What They Teach

Added on March 2016 in Manage Your Practice
1 visitor like this article | Viewed 72 times | 0 comment

Summary: For nearly eight years, Unified Trust’s fiduciary investment advisor Billy Lanter has been teaching financial literacy to school-aged children through the nonprofit organization Junior Achievement.

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